How Right Now


Branding

Social Media
Campaign Development
When the pandemic hit in 2020, The CDC Foundation saw the rippling effects that isolation was having on American’s mental health and well-being. How Right Now was conceived as a campaign to help people from five diverse audiences cope with new challenges and navigate difficult day-to-day struggles as the pandemic changed their lives.
Role
Creative Direction
Creative Strategy
Design

Client
CDC Foundation













© Kara Basabe